FB Changes 2

Important Changes to Facebook’s News Feed Algorithm.

Facebook has said, it’s actually going to provide 3 new options for how a user can view their news feed.

Instead of users seeing every single Facebook post of all of their friends and all of the pages they follow, what Facebook algorithm does, it accesses posts and assigns post scores. Then it organizes them in descending order of interest for each user, so, this process occurs every time a user refreshes their news feed. Facebook, is just trying to make sure instead of seeing all of these posts, and being overwhelmed with all of this information, that it puts the things that you’re likely to be interested in at the top of your feed. So you don’t have to scroll forever to find something meaningful, or of interest to you.

For users that’s great, but for small business owners that can be quite problematic, it means that your posts can be hidden down in the news feed. So, as a user, we now get to choose what order things appear in

• Users can select up to 30 Favourites Pages and People.
• Most Recent Chronologically.
• Algorithmically Ranked.

You can sort posts chronologically or based on favorite’s instead

The first option: We can choose to see Favourites at the top, and the favorites options have changed a bit, so now as a user, you can select up to 30 Favourites, they can be people or pages. As a user, you could also decide what you want to view in your newsfeed, chronologically, so you want to see the most recent posts first. That’s how the news feed was prior to 2014, everything was listed chronologically, now it’s an algorithm-based news feed.

Facebook is trying to show you the posts that it thinks you are going to be most interested in, so, you can choose to see the most recent posts algorithmically ranked in the newsfeed. or you can see favorites at the top.

The favorites bar. allows you to pick 30 favorites, and what you would do to actually access this,
and this is what it is eventually going to look like, it doesn’t look like this right now for most of us, but eventually, when this rolls out this is what it will look like in your feed when you go in and try to choose your favorites

So, in order to do that what you will do whether you are on mobile or desktop, you will click your

• Click Toolbar.
• Click Recent & Favourites.
• Click Manage Favourites.
• Add Friends or Pages.

I highly recommend You talk to your customers, and your employees on how to do this, so you can be sure you’re showing up at the top of the feed.

The second option: After testing the option out for more than a year, Facebook has today officially launched its new News Feed Filter Bar option, which makes it easier for users to switch between the regular News Feed, ranked by Facebook’s notorious algorithm, and either a ‘Favorites’ or ‘Recent’ listing of posts, the latter being kind of like a reverse-chronological feed.

• Android users will see this option when they scroll up on their Newsfeed.
• This Functionally is coming to iPhones in the next few weeks.

The feed filter bare offers easier access to the most recent posts making it simpler for you as a user to switch between the algorithmically ranked news feed, and the feeds sorted chronologically. So basically, if you would like to see posts that have been created most recently, like for example, in the last 24 hours, posts from a few days ago may not be relevant to you, or business pages that are posting today.

You will be able to access the feed filter bar and activate it by clicking I want to see the most recent posts, not posts that have been selected algorithmically. So, you can switch between the two quite easily, if you want to see favorites first.

This is a really great feature for users but also small businesses as well, so you can tell your customers to add you to their favorites, so you are more likely to be seen in their news feed.

Why am I seeing this post feature?

The third option: That Facebook announced in March, is that it is going to be giving users the option to see why they are readily seeing posts in their newsfeed, they can also choose to snooze you, or snooze your posts, for a significant amount of time, or unfollow you, or your page directly from their newsfeed.

The third option: That Facebook announced in March that it is going to be giving users the option to see why they are readily seeing posts in their newsfeed, as I said they can also choose to snooze you, or snooze your posts for a significant amount of time or unfollow you or your page directly from their newsfeed.

Just by clicking the 3 little dots at the top of where there seeing a post, they can unfollow you directly from the news feed, so it’s very important that your posts are engaging don’t copy and paste the same posts day after day so people aren’t tempted to unfollow you as its going to be so easy for them to do. But so, let us try and understand in a bit more depth about creating engaging posts.

 

 

 

 

So. it’s very important that your posts are engaging, so, don’t copy and paste the same posts day after day, so people aren’t tempted to unfollow you. as it’s going to be so easy for them to do.